Jesse Willms Ethics: False Claims, False Friends

Lose 30 Pounds In 30 Days! She’ll Love You More When You Use Herbal Viagra! Start Making Six Figures A Month From Your Home Today! Do those statements sound familiar? I bet they do. I just found each one of them in less than 10 seconds simply by looking in my spam box. Cruise around the Internet for any length of time and you’ll quickly find similar statements. What do they have in common? They are all false. While I guess technically you could lose 30 pounds in 30 days, but likely no product alone could make that happen. And herbal Viagra may do what it’s supposed to do, physiologically speaking, but the description could be much clearer. And that last one is disingenuous for a variety of reasons. False advertising claims give a bad name to Internet marketing. They are unethical, and really, they are unnecessary. If you have a decent product or service, it will sell – but... more »